I was watching quite an interesting video and they mentioned Microsoft as a company that bought a lot of companies and killed their products. As a person familiar with that process I would like to share some insights on why the product will die when the company is acquired.

But before I start I will introduce some acronyms. C –company that was acquired. P – the product that company C is producing. M – the company that acquired company C.

Data

Sometimes a company is acquired because the company has some specific knowledge or data. For example, company M can acquire company C solely to get access to its client database. Surely they will “support” the product P for